Kylii Kids have developed two innovative attractions for Picom’s New Shopping Experience 2018.
The future of trade is explored with the New Shopping Experience, driven by Picom. This technological showcase brings together many initiatives, including Kylii Kids. As part of the 2018 edition, the leader of interactive gaming spaces have developed two demonstrators based on technological innovations.
Two innovations for children with RFID
The first demonstrator was designed with Flunch catering chain to reinvent the children’s shopping journey with an RFID chip. The other, utilising the same technology, takes the form of a treasure hunt in collaboration with Picwic toy stores. Children, with an RFID bracelet, undertake a mission to collect hidden clues throughout the store. At the exit, all clues are used to open the safe …
Reinventing the treasure hunt
Both fun and engaging, this mission offers a screenless experience, during which children are encouraged to move and think. For the brand, it is also an opportunity to highlight all areas of the store and provide an innovative corporate image. It not only works well for a toy store but holds great potential for all retailers, even outdoor spaces. NSE 2018 was presented at Paris Retail Week and Conext.
For a great family restaurant experience, we need to find the right place. A philosophy that the brand has chosen to deploy with a new type of digital playground. Different, innovative, these kids zones encourage fun, active and social play between children.
Flunchers have fun while their parents can relax, enjoy a meal or catch up with friends within a pleasant and carefree environment.
Flunch has chosen to equip its restaurants with Kylii Kids digital playgrounds. The idea is to offer customers of the family catering brand different interactive and renewed activities at each visit:
Augmented reality games where children are the heroes. Go on an adventure in the jungle, become a knight, a princess, an airplane pilot … children see themselves on the screen in a world of augmented reality with which they can interact! Nothing better to make new friends and get active after a meal.
Interactive floor to jump, stamp and have fun with others. Kids love to make up stories. With the Kylii Floor interactive floor, their imagination comes to life under their feet and the ground becomes an immersive playground … magical!
Touch games to calm things down. Yellow, blue, green, Flunch composes its tactile play areas with 3 desks of different colours and sizes. Children from 3 to 12 can have a good time while adults enjoy a dessert.
Kylii Kids Continues the Deployment of Flunch Playgrounds in Europe
Today, more than 80 Flunch restaurants in France and Italy are equipped with interactive play areas. The restaurant brand has deployed more than 150 interactive screens, updated and maintained by Kylii Kids. More than 15O games are available, not counting the novelties throughout the year. They are even available in several languages.
A Kylii Planet lands at Flunch restaurant in Bordeaux Le Lac to make a unique experience for kids.
Due to huge success Kylii Kids continues to equip Flunch with different modules. A Kylii Planet has been installed at Flunch restaurant Bordeaux Le Lac grouping 3 modules. There is an interactive floor, an augmented reality module and also a cartoon media terminal. A digital solution to make a unique and happy experience for children and relaxed experience for adults.
Attract and retain families
This rollout is part of the goal of attracting and retaining families in Flunch restaurants. Kylii Kids continues to meet this goal of welcoming families in Flunch with this new deployment in Bordeaux. Children have fun while parents can enjoy their meal in peace.