Kylii Kids have developed two innovative attractions for Picom’s New Shopping Experience 2018.
The future of trade is explored with the New Shopping Experience, driven by Picom. This technological showcase brings together many initiatives, including Kylii Kids. As part of the 2018 edition, the leader of interactive gaming spaces have developed two demonstrators based on technological innovations.
Two innovations for children with RFID
The first demonstrator was designed with Flunch catering chain to reinvent the children’s shopping journey with an RFID chip. The other, utilising the same technology, takes the form of a treasure hunt in collaboration with Picwic toy stores. Children, with an RFID bracelet, undertake a mission to collect hidden clues throughout the store. At the exit, all clues are used to open the safe …
Reinventing the treasure hunt
Both fun and engaging, this mission offers a screenless experience, during which children are encouraged to move and think. For the brand, it is also an opportunity to highlight all areas of the store and provide an innovative corporate image. It not only works well for a toy store but holds great potential for all retailers, even outdoor spaces. NSE 2018 was presented at Paris Retail Week and Conext.