As we previously announced in the article about Kylii Kids Spain. Well, This is it kids, it’s official, Kylii Kids Italy is born ! Our interactive games for children are landing in Italy! Welcome to Glamour Lab, our new Italian distributor. Buongiorno Kylii Kids Italy!
A new partnership in Italy to get ready for the future
“COVID period has slowed down some projects, but Italy is a country particularly committed to children and families welcome. It will be necessary to attract back customers to shopping centers, restaurants and entertainment places. By sealing this partnership, we are anticipating the takeover and we are strengthening our ability to support large real estate companies and retailers in Italy to prepare for the future” indicates Antoine Nuger – sales director and partner of Kylii Kids. This is why there is a new partnership with Glamour Lab to create Kylii Kids Italy.
Kylii Kids Italy, a partnership with Glamour Lab, specialist in the design of children’s areas
Glamour Lab is a professional with a wealth of experience to work up fittings, furnishings and signage for shopping centers, retail parks, outlets and shops. The company has great experience in Kids play areas because they are also the official Italian distributor of RODECO brand products (indoor and outdoor physical playground). It augurs well for great phygital projects for Kylii Kids Italy’s future, both digital and physical!
“Glamour Lab is very happy to represent Kylii Kids in Italy as the leader in digital and interactive kids areas. With its range of interactive solutions (augmented reality, virtual reality, touch tables), we will be able to provide an appropriate answer to our retail, shopping malls and restaurant customers who want to improve the family experience ” indicates Massimo Libanora – Commercial Director and Partner of Glamour Lab.
Other countries on the horizon for Kylii Kids …
After Great Britain, Spain, Switzerland, Dubai and now Italy, Kylii Kids is always looking for new partners, especially in Germany, United States and Russia … You want to sell our products in your country and become an official Kylii Kids reseller? Please Contact Antoine Nuger by email: email@example.com
You are in Italy and you have a kids corner project ? Please Contact Glamour Lab to deploy Kylii Kids solutions !
Via Brescia, 2
36040 Torri Di Quartesolo
Vicenza – Italy
Augmented reality games, touch table, interactive touchscreens and, the last and not least the new Kylii virtual reality game … They will all be available to test on the EuroShop exhibiton in Dusseldörf (Germany) next February (2020).
Leaders in retailtainment, It’s at EuroShop, the world’s leading retail trade show, that Kylii Kids choose to present its new products designed to equip retail stores. From 16th to 20th of February in Düsseldorf, Germany for the new edition of the Euroshop. Find us in Hall 07A Stand E07.
What’s new at Kylii Kids ?
For the first time in Germany, Kylii Kids is pleased to present the latest game to its range of interactive games: the Tower Kylii View – virtual reality games and experiences!
Invite the children to travel, to roam the air, the seas, space with virtual reality! The children look through the headset and they are immediately immersed in an original play universe. Kylii View is specially designed for intensive use by children.
Since a few months, the Milanese have the chance to practice the Power Store. A new concept of Foot Locker store to live an original customer experience including Kylii Kids interactive games.
For the past few months, Kylii Kids has been working on the new Foot Locker store concept. After London and Liverpool, it’s now Milan’s turn to offer visitors a brand-new experience with the Power Store. The shop located on the Corso Buenos Aires unfolds on 550 m2 with two floors dedicated to the products and experiences of original purchases, plus a third entirely reserved for events in connection with partners and local artists.
A new customer experience
The challenge of this new concept is to create energy for customers through the proposed experiences. Hence the choice to install two virtual reality towers and an augmented reality games made by Kylii Kids. With each interactive solutions, families and kids will be able to live an original adventure with games that have been customized like this brick-breaking box of shoes …
Diversify the clientele
With such innovations, the brand clearly wants to diversify and rejuvenate its customers. The concept deployed at the moment in three stores could, if it is conclusive, subsequently be deployed in other cities. And when you know that Foot Locker has more than 3,200 stores in 27 countries around the world, it’s energy to distribute!
A fun and memorable Eurotunnel travel experience starts in the waiting area with integrated Kylii Kids interactive solutions.
Since the launch of the Channel tunnel in 1994, England is no longer really an island. The Eurostar shuttle travels under the sea between Calais-Coquelles in France and Folkestone in England. The shuttle is used daily by nearly 60,000 passengers including families excited at the prospect of a journey to another country. Conscious of providing an enjoyable and quality service Eurotunnel chose Kylii Kids solutions to manage the waiting time before boarding.
Touch panels and interactive floor
A dedicated area has been mapped out for children where they can have fun before boarding the shuttle. Four touch panels and an interactive floor provide both active and interactive attractions with numerous games available in several languages. Disability access has been incorporated to accommodate all audiences. “Many families travel with the Shuttle. It was important for us to offer them a fun, educational and innovative moment for a travel experience that starts in the waiting area!” says Yves Szrama, Customer Experience Director.
The leisure and attraction industry is hugely significant with an expected 15,000 professionals visiting the IAAPA Expo Europe in September. The event showcases the latest technologies, innovative products and enhanced services, such as Kylii Kids.
The leisure and amusement industry critically need to make their mark to attract visitors. IAAPA Expo Europe is the largest international trade show in the entertainment and attractions sector within EMEA (Europe, Middle East and Africa). This extensive event is the perfect meeting place for professionals from amusement parks, water parks, FEC’s, zoos, aquariums, museums, casinos and other establishments to discover innovations that will both attract and retain their share of the market.
Kylii kids lead the way in leisure
IAAPA Expo Europe 2019 (previously Euro Attractions Show, EAS) will facilitate by showcasing a vast range of new products and services. As a member of IAAPA, Kylii Kids will be part of booth 4054 with Kylii Kids France, Spain, Italy, Switzerland, UK and Dubai on board.
The interactive and digital kids corners specialist is now available in Switzerland and Liechtenstein, a unique market that tends to favor premium providers.
After the United Kingdom and the language of Shakespeare, Spain and the language of Cervantes, Kylii Kids opens a new horizon: Goethe’s language with Switzerland and Liechtenstein. According to Antoine Nuger, Kylii Kids Sales Director, “the Swiss market is particularly demanding. To establish a permanent presence, it is therefore necessary to already have good international experience in the digital sector. The in-house mastery of the different working languages is then a non-negligible advantage. SCS COMPUTER SYSTEMS AG matches these qualities that’s why we entrust them to develop Kylii Kids. He can capitalize in his business experience in Switzerland and Liechtenstein in the Digital world since 27 years. In addition, this unique market also tends to favor premium providers. These companies stand out by their experience in the realization of projects with high added value. This includes mastering rigorous processes tailored to the specific needs of each client. ”
An original customer experience
Personalization, high added value, innovation … perfect, it’s in the DNA of Kylii Kids. Economic players from Switzerland, Liechtenstein and Germany will be able to offer an original and optimized customer experience for families, parents and children. Interactive floors, touch screens, virtual reality solutions, augmented reality gaming experience : it’s up to them to choose which digital kids corners best matches their marketing strategy, their kids corners or their client experience. With more than a bank of one hundred and fifty games available! In the land of William Tell, it will still be more fun and less dangerous to play with our digital games than shooting in an apple on the head of his son!
The United Kingdom, Spain, Italy and now Germany … Clearly, the concept of digital playgrounds proposed by Kylii Kids is sufficiently relevant and innovative to cross borders with the Retail Tech Tour !
“Thanks to Business France,” explains Antoine Nuger, Commercial Director of Kylii Kids, “we were able to conduct a targeted prospecting mission to Germany on a list of clients who are difficult to approach for a company that is not yet locally established. Several contacts were initiated and the conclusion of a first collaboration with the company ECE, landowner at the head of many shopping centers, was able to start successfully “. Encouraging results that have motivated Kylii Kids to offer digital playground solutions to major players in Germany, within the sector, via the Retail Tech Tour organized by Business France.
90 million consumers to target
From 18th to 19th February 2019, Kylii Kids will meet the big names of the German retail sector at EuroCIS, the leading trade show in Europe for retail tech, and also attend the Retail Technology Awards Europe 2019. A real opportunity, knowing that in 2017 the total turnover of the stationary and online retail trade in Germany amounted to about 479 billion euros against 471.5 billion euros in 2016, an annual growth of 1, 5%.
“Retail today is not an establishment, it’s an experience. And the more you impact people, the more you impact perception, and ultimately – profit “. This vision from the NRF Big Show website, corresponds perfectly to the latest product in our range. The interactive gaming experience for children is entering a new era with virtual reality solutions. Using a VR headset, the player is immersed in a parallel universe that covers their entire field of vision through a panoramic display. It’s new, it’s cool, it’s digital, it’s interactive, it’s immersive, kids love it! For businesses, the opportunity to attract, engage and retain a family audience is outstanding and with VR you can maximise that appeal.
In advance of the NRF Retail Show 2019, LSA devoted an entire article to Kylii Kids and our products that are about to break into the American market.
In a few days, one of the most important exhibitions dedicated to the world of retail will open its doors for a new edition dedicated to the future. Kylii Kids were selected by Business France to demonstrate our products within the famous French Tech Pavillion.
Kylii Kids’ assets
The New York show is a valuable gateway into the tough and competitive US market. Kylii Kids have some great products which we revealed to the LSA in a dedicated article. In the United States, the place of families in commerce is particularly important. With our unique experiences of awesome digital playgrounds and super cool interactive children’s spaces, Kylii Kids will really appeal to American consumers!